---
title: "Publications & Perspectives of Luba Uram, COO & CTO at Solvd Group"
url: "https://www.lubauram.com/publications-perspectives/"
description: Topics that move Luba as business leader, tought leader, and woman in tech. Find interviews, Forbes articles and her blog reflecting her perspectives.
date: 2025-04-30
modified: 2026-05-19
---

# Publications & Perspectives of Luba Uram, COO  & CTO at Solvd Group

##### My Voice

**PUBLICATIONS ACROSS CHANNELS**
--------------------------------

I share what moves me – as a business leader, tought leader, and woman in tech. On social media, in interviews, on [Forbes](http://www.forbes.com) and my blog, I reflect on what drives innovation, leadership, and transformation.

It’s not about loudness. It’s about relevance. And the courage to speak up.

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     [GET IN TOUCH](https://www.lubauram.com/contact/)   MY SELECTION OF PUBLICATIONS
------------------------------

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 - [![](https://www.lubauram.com/_assets/processed/KPJs3R7sfnn-g-hiF5lQ1QU_Flut1dKVyw4TM-NYKZ4/q:85/c:1440:808.98876404494:fp:0.5:0.5/rt:force/w:400/h:225/fn:Y3NtX0tleW5vdGVfYXRfSVRDU18yMDI1X2M4MTcyYjg1OTY:t/cb:7c7a2123509d6954cfa5c82b4a64be0a6d18c101/bG9jYWw6L2ZpbGVhZG1pbi9CaWxkZXIvUHVibGljYXRpb25zL0tleW5vdGVfYXRfSVRDU18yMDI1LnBuZw)](https://www.youtube.com/watch?v=FSVnbMDk4ps)### [ Keynote @ITCS ](https://www.youtube.com/watch?v=FSVnbMDk4ps)

     2026-01-07

    [ More ](https://www.youtube.com/watch?v=FSVnbMDk4ps)
- [![](https://www.lubauram.com/_assets/processed/Ch0Vt9vRj9QAQi0o2UsVgKoL3zD-mhSA4J7XNBIuRwk/q:85/c:1600:898.87640449438:fp:0.5:0.5/rt:force/w:400/h:225/fn:Y3NtX0FCSS1MYWItQ29uZmVyZW5jZS0wM18yMDIzX2IzNjI2ZmI5ZTY:t/cb:8c830725a09b935ff3d64b347d830b13f0e52e31/bG9jYWw6L2ZpbGVhZG1pbi9CaWxkZXIvUHVibGljYXRpb25zL0FCSS1MYWItQ29uZmVyZW5jZS0wM18yMDIzLnBuZw)](https://www.linkedin.com/posts/luboslavauram_digitaltransformation-innovation-banking-activity-7044561477101326337-dNdA/?originalSubdomain=sk)### [ Speaking at ABI LAB ](https://www.linkedin.com/posts/luboslavauram_digitaltransformation-innovation-banking-activity-7044561477101326337-dNdA/?originalSubdomain=sk)

     2025-04-30

    [ More ](https://www.linkedin.com/posts/luboslavauram_digitaltransformation-innovation-banking-activity-7044561477101326337-dNdA/?originalSubdomain=sk)
- [![](https://www.lubauram.com/_assets/processed/evXK5OGaG8Q2WEpB1UTp47oRJMrDZk7iNj9yVNUttZg/q:85/c:1920:1078.6516853933:fp:0.5:0.5/rt:force/w:400/h:225/fn:Y3NtX0FubmVLYWlzZXItMDIwOC1zY2FsZWQtcWJ5ZHdlZXdsN28xaXJsOWloeWc5azcwcWdxOW9uZWg0b2Q5YWxyanU4X2ZkYjZjYjhiOTk:t/cb:89a743f5edb83a7a6b13086724962f6cd74f9926/bG9jYWw6L2ZpbGVhZG1pbi9CaWxkZXIvUHVibGljYXRpb25zL0FubmVLYWlzZXItMDIwOC1zY2FsZWQtcWJ5ZHdlZXdsN28xaXJsOWloeWc5azcwcWdxOW9uZWg0b2Q5YWxyanU4LmpwZw)](http://www.lubauram.com)### [ Continuous Digital Adaption ](http://www.lubauram.com)

     2025-04-30

    [ More ](http://www.lubauram.com)
- [![](https://www.lubauram.com/_assets/processed/2Z9sjVOAbacx_a-baihREfAw4jiGrM98iM_6hlb2x80/q:85/c:1920:1078.6516853933:fp:0.5:0.5/rt:force/w:400/h:225/fn:Y3NtX0xVQkEtQmxvZy1CaWxkZXItMTkyMHgxMDgwLXB4LXFmNTh6ZWkwaWJ3OHNocnY0dW1jdTAxMzd6eHNyMjdhdzRvNDRuM3Zvd185MDI2NGFkNDYy:t/cb:e8f4f1769ff5de76c8c0c0b4d76d72fce6e797e5/bG9jYWw6L2ZpbGVhZG1pbi9CaWxkZXIvUHVibGljYXRpb25zL0xVQkEtQmxvZy1CaWxkZXItMTkyMHgxMDgwLXB4LXFmNTh6ZWkwaWJ3OHNocnY0dW1jdTAxMzd6eHNyMjdhdzRvNDRuM3Zvdy5wbmc)](https://www.unicreditgroup.eu/en/one-unicredit/our-people/2021/jun/women-in-leadership-4.html)### [ Women in Leadership #4 ](https://www.unicreditgroup.eu/en/one-unicredit/our-people/2021/jun/women-in-leadership-4.html)

     2025-04-30

    [ More ](https://www.unicreditgroup.eu/en/one-unicredit/our-people/2021/jun/women-in-leadership-4.html)

  [ Show more ](https://www.lubauram.com/publications-perspectives/content-element.html?offset=4&uid=2315&cHash=bb2350d303026f9b70f287d6407478d4)  ---

  MY VOICE ON FORBES
--------------------

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 - [![](https://www.lubauram.com/_assets/processed/gFioQyE8j0xk1us9vaTsz4knZCVFATNjb0CjoRSbxcg/q:85/c:5120:2876.404494382:fp:0.5:0.5/rt:force/w:400/h:225/fn:Y3NtX3N0ZXZlLWEtam9obnNvbi1nYWtYYXF6R2FkMC11bnNwbGFzaF84NWE4NzgzZjZm:t/cb:1bec509865224d9b597551f1071c8d6b093dd7d7/bG9jYWw6L2ZpbGVhZG1pbi9CaWxkZXIvRm9yYmVzL3N0ZXZlLWEtam9obnNvbi1nYWtYYXF6R2FkMC11bnNwbGFzaC5qcGc)](https://www.forbes.com/councils/forbestechcouncil/2026/05/21/how-ai-is-changing-the-economics-of-integration/)### [ How AI Is Changing The Economics Of Integration ](https://www.forbes.com/councils/forbestechcouncil/2026/05/21/how-ai-is-changing-the-economics-of-integration/)

     2026-06-04

    The rules of enterprise integration are being rewritten - and the organizations still budgeting years for system alignment may already be falling behind.

    [ More ](https://www.forbes.com/councils/forbestechcouncil/2026/05/21/how-ai-is-changing-the-economics-of-integration/)
- [![](https://www.lubauram.com/_assets/processed/puvEqS6L7NOJIldbaWHj4QflSVK4YZ1Les58ABLQG8U/q:85/c:1440:808.98876404494:fp:0.5:0.5/rt:force/w:400/h:225/fn:Y3NtX0xVQkFfQmxvZ19CaWxkZXJfXzE5MjB4MTA4MF9weF9fXzZfXzVkNGZiMTg1YmI:t/cb:503398f2ab85b966ddc688e228d9dd8bc6a771c4/bG9jYWw6L2ZpbGVhZG1pbi9CaWxkZXIvRm9yYmVzL0xVQkFfQmxvZ19CaWxkZXJfXzE5MjB4MTA4MF9weF9fXzZfLnBuZw)](https://www.forbes.com/councils/forbestechcouncil/2026/03/23/why-platform-thinking-is-becoming-central-to-scaling-ai-responsibility/)### [ Why Platform Thinking Is Becoming Central To Scaling AI Responsibility ](https://www.forbes.com/councils/forbestechcouncil/2026/03/23/why-platform-thinking-is-becoming-central-to-scaling-ai-responsibility/)

     2026-03-25

    As AI moves from experimentation into day-to-day operations, executive attention is shifting.

    [ More ](https://www.forbes.com/councils/forbestechcouncil/2026/03/23/why-platform-thinking-is-becoming-central-to-scaling-ai-responsibility/)
- [![](https://www.lubauram.com/_assets/processed/VQ8tp6OdC30BBOD56g40ThwuehBhFYONSX6c__eFBIY/q:85/c:1680:943.8202247191:fp:0.5:0.5/rt:force/w:400/h:225/fn:Y3NtX0xVQkFfRm9yYmVzX0FydGljbGVzXzY0ODRmZWJkYWM:t/cb:c178a663254b1d20d176bf83f5998d02f662dde4/bG9jYWw6L2ZpbGVhZG1pbi9CaWxkZXIvRm9yYmVzL0xVQkFfRm9yYmVzX0FydGljbGVzLnBuZw)](https://www.forbes.com/councils/forbestechcouncil/2026/02/23/why-agentic-ai-matters-more-than-generative-aia-ctocoos-view-from-inside/)### [ Why Agentic AI Matters More Than Generative AI – A CTO/COO’s View From Inside ](https://www.forbes.com/councils/forbestechcouncil/2026/02/23/why-agentic-ai-matters-more-than-generative-aia-ctocoos-view-from-inside/)

     2026-02-24

    The real shift in claims handling is happening because AI can now act inside the process itself.

    [ More ](https://www.forbes.com/councils/forbestechcouncil/2026/02/23/why-agentic-ai-matters-more-than-generative-aia-ctocoos-view-from-inside/)
- [![](https://www.lubauram.com/_assets/processed/gUuKxfsyflxGNZb52-ZYTSCBYITXA1paFYBgWYt-YUg/q:85/c:1440:808.98876404494:fp:0.5:0.5/rt:force/w:400/h:225/fn:Y3NtX0x1YmFfRm9yYmVzX3N0YXRlbWVudDFfM2RlNjFjOWQxMg:t/cb:f2fb5a324a2ebfc5d3cc543d042e72a08a8b3aa4/bG9jYWw6L2ZpbGVhZG1pbi9CaWxkZXIvRm9yYmVzL0x1YmFfRm9yYmVzX3N0YXRlbWVudDEucG5n)](https://www.forbes.com/councils/forbestechcouncil/2026/02/19/how-to-reduce-security-tool-sprawl-without-losing-essential-coverage/)### [ How To Reduce Security Tool Sprawl Without Losing Essential Coverage ](https://www.forbes.com/councils/forbestechcouncil/2026/02/19/how-to-reduce-security-tool-sprawl-without-losing-essential-coverage/)

     2026-02-19

    Statement Luba: "Stop buying tools and start owning outcomes. ..."

    [ More ](https://www.forbes.com/councils/forbestechcouncil/2026/02/19/how-to-reduce-security-tool-sprawl-without-losing-essential-coverage/)

  [ Show more ](https://www.lubauram.com/publications-perspectives/content-element.html?offset=4&uid=2316&cHash=eea79f90f75d310e77a0e0228108fd95)  ---

  MY BLOG
---------

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  [All articles](https://www.lubauram.com/blog/)

  MY SOCIAL HUB
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